Aerial view of the LIMAH design team reviewing strategy printouts during a planning session
RECC

Crafting Exceptional Human Experiences Since 2007.

Since 2007, LIMAH has helped shape how people experience, understand and move through some of the world’s most complex built environments.

We work at the intersection of architecture, human behaviour, strategy, public art, technology and wayfinding to create places that are easier to navigate, more meaningful to remember and more valuable to use.

Our role is not to add a layer of signage at the end of a project. Our role is to help clients and design teams create environments that reduce uncertainty, improve movement, strengthen identity and deliver exceptional human experiences from the very beginning.

Great places are not experienced in separate layers. A person moves through architecture, landscape, lighting, signage, public art, digital touchpoints and operational moments as one connected journey. LIMAH designs that journey, making complex environments easier to understand, navigate, remember and trust.

Black and white portrait of Jason Lewis, founder of LIMAH

Our Founder's Vision

LIMAH was founded by Jason Lewis with a clear belief: wayfinding should never be treated as a graphic design exercise or a signage package added at the end of a project.

From the beginning, Jason saw an opportunity to transform basic wayfinding practice into a deeper professional discipline, one that combined user behaviour, spatial logic, environmental design, technical coordination and
human experience.

That vision helped LIMAH move beyond the traditional limits of signage and establish a more holistic approach to built environment experience design. Today, our work continues to challenge outdated industry thinking and set new standards for how places are planned, understood, navigated and remembered.

LIMAH's diverse design team doing a breathing exercise during their Monday morning hurdle

OUR DIVERSE TEAM

LIMAH brings together a multidisciplinary team of strategists, wayfinding specialists, architects, industrial designers, information designers, researchers, engineers, public art specialists, graphic artists and technical delivery experts.

This diversity allows us to see built environments from every angle: how people arrive, how they decide, how they move, how they feel, what they remember and where confusion begins.

Together, we design the complete experience of a place, from strategy and spatial logic to navigation systems, public art, digital touchpoints, environmental graphics, technical documentation and long-term governance.

Our strength is not only in what we design, but in how we connect every layer into one clear, coherent and human experience.

OUR CLIENTS

Partnering with top brands and
organizations worldwide

NOTABLE AWARDS

2022

Specialist Consulant of the Year

Middle East Consultant

Middle East Consultant

LIMAH's Specialist Consultant of the Year award presented at the Middle East Consultant Awards 2022

2019

Made in Al Quoz Creative Competition

Dubai Culture

Dubai Culture

Dubai Culture Made in Al Quoz Creative Competition winner award presented to LIMAH for the winning public seating design, Connection

2019

Workplace of the Year

Middle East Consultant

Middle East Consultant

Workplace of the Year award received by LIMAH at the 2019 Middle East Consultant Awards

2016

The Middle East’s 100 Most Influential Construction Leaders ‑ Jason Lewis

Power 100

Power 100

Award recognizing Jason Lewis as one of the Middle East's 100 Most Influential Construction Leaders in the Power 100 rankings

2016

Workplace of the Year

Middle East Consultant

Middle East Consultant

Workplace of the Year award received by LIMAH at the 2016 Middle East Consultant Awards

2016

Specialist Consulant of the Year

Middle East Consultant

Middle East Consultant

Specialist Consultant of the Year award received by LIMAH at the 2016 Middle East Consultant Awards